Marketing, Magic, & The Messy Middle: Wickedly Branded
About Marketing, Magic & the Messy Middle: Wickedly Branded®
Marketing, Magic & the Messy Middle: Wickedly Branded® is a conversational podcast for women building businesses with purpose, impact, and heart.
Hosted by Brand Evolution Strategist Beverly Cornell, each episode feels less like an interview and more like sitting down for coffee with brilliant women who are creating meaningful change in the world.
Every conversation explores four themes:
✨ The Spark
What inspired the guest to start their business, pursue their calling, or make a pivotal change in their life or career.
🌀 The Messy Middle
The challenges, pivots, failures, lessons, and unexpected moments that shaped their journey. The part of entrepreneurship we don’t talk about enough.
📣 Marketing & Visibility
How they share their message, build trust, grow their audience, and navigate the realities of showing up in today’s world.
👑 Legacy
The impact they hope to leave behind, the change they’re creating, and what matters most as they continue to evolve.
Beverly is known for bringing warmth, curiosity, and genuine connection to every conversation. Rather than following a rigid interview format, she shares stories, reflections, and insights alongside her guests, creating authentic discussions that feel relatable, inspiring, and deeply human.
And yes, there may occasionally be a magic wand involved.
Because building a business is serious work, but that doesn’t mean we can’t have fun along the way.
What guests can expect: A relaxed, conversational experience. I love asking thoughtful questions, sharing observations, and exploring the real stories behind the business. My goal is to create a space where guests feel comfortable, seen, and celebrated while sharing lessons that will inspire our audience.
Join us every Tuesday and Thursday for new episodes!
If you want to be a guest, visit here: https://wickedlybranded.com/marketing-resources/small-business-marketing-podcast/ to sign up for our application, or send Beverly Cornell a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1742872522686428855f67e40
Visit https://wickedlybranded.com/ for all your branding and digital marketing needs.
Your support matters and helps ensure we continue to produce this podcast. https://www.buzzsprout.com/2295030/support.
Episodes
187 episodes
Fix This First: Marketing Strategy That Converts | Kanika Vasudeva
What if the reason your business feels complicated… is because your clarity has not caught up to your growth?In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Kanika Vasudeva to talk about what...
Play Bigger: Money Blocks, Purpose, and Alignment | Lark Galley
What if your money stress isn’t really about money at all?In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Lark Dean Galley to explore the emotional, energetic, and deeply personal side...
Stop Chasing Downloads: Podcast Strategy That Converts | Virginia Elder
What if your podcast is getting listeners, but not leading people anywhere?In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with podcast strategist Virginia to talk about what most business owners miss wh...
Build, Sell, Scale: Salon Business Strategy for Freedom | Ashley Gill
What if selling your business wasn’t failure, but proof that you built something valuable?In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Ashley Gill, owner of Fibre Salon in Henderson, Nevada, to t...
Part 2: Your Business Grew, But Did It Grow With You? | Beverly Cornell
What if your marketing problem is actually a disconnection problem?In this solo episode of Marketing, Magic and the Messy Middle: Wickedly Branded®, Beverly Cornell explores what she calls “The Great Disconnection,” the qui...
Write the Book That Builds Brand Authority | Wiebke Tasch
What if the book you keep thinking about is really the visibility tool your business has been waiting for?In this episode of Marketing, Magic and the Messy Middle: Wickedly Branded®, Beverly Cornell sits down with Wiebke Tasch, fo...
Stop Playing Safe: Brand Visibility That Builds Alignment | Cailen Ascher
What if your marketing feels hard because you’re still playing the safe version of yourself?In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Cailen Ascher, founder of The Self-Led Woman, to explore w...
What If Everything Starts With Inner Purpose? | Audrey Seymour
What if the answer you've been searching for isn't out there at all?In this episode of Marketing, Magic and the Messy Middle: Wickedly Branded®, Beverly Cornell sits down with Audrey Seymour, Master Certified Coach, founder...
Turn Your Book Into Brand Authority | Michele DeFilippo
Welcome to Wickedly Branded: Marketing, Magic, and The Messy Middle, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder...
Episode 1: From Freelancer to Legacy Brand
What happens when the business you started for freedom starts to feel too small for the woman you’ve become?In this solo episode of Marketing, Magic and the Messy Middle: Wickedly Branded®, Beverly Cornell opens Season 9 with a ...
Season Trailer — Brand Evolution | Beverly Cornell
What happens when the business you built no longer fits the woman you’ve become?Welcome to Season 9 of Marketing, Magic and the Messy Middle: Wickedly Branded®. In this solo trailer episode, Beverly Cornell introduces the theme ...
Season Wrap-Up: Staying Long Enough to Let It Blaze | Beverly Cornell
What actually creates lasting momentum in marketing and business?In this Season Wrap-Up episode of Marketing Magic & The Messy Middle, Beverly Cornell reflects on the deeper thread running through every chapter...
Momentum Lives in the Follow Up Part 13 | Beverly Cornell
Why do so many meaningful business conversations quietly fade before momentum has a chance to build?In Episode 13 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chap...
Being Consistent and Captivating Part 12 | Beverly Cornell
Why do some pieces of content quietly stay with people long after they read them?In Episode 12 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 12 of the revis...
The Magic of Repetition Part 11 | Beverly Cornell
Why does repeating your message sometimes feel more vulnerable than creating something new?In Episode 11 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 11 of...
Building Trust Before the Sale Part 10 | Beverly Cornell
Why do some people feel ready to work with you long before they ever book a call?In Episode 10 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 10 of the revised edition of Ma...
Visibility That Protects Your Energy Part 9 | Beverly Cornell
Why does visibility sometimes feel heavier than the work itself?In Episode 9 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 9 of the revised edition of Marketing for Entrepr...
Social Media Should Feel Like Your Living Room Part 8 | Beverly Cornell
Why does social media start to feel exhausting the moment it begins feeling performative?In Episode 8 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 8 of the...
Content That Converts Without Performing Part 7 | Beverly Cornell
Why does your marketing suddenly stop sounding like you the moment you try to sell something?In Episode 7 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 7 of...
Your Core Three Platform Plan and People Part 6 | Beverly Cornell
Why does marketing feel scattered even when you are doing all the right things?In Episode 6 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 6 of the revised e...
The Power of Simplicity in Marketing Part 5 | Beverly Cornell
Why does marketing start to feel so overwhelming… even when your business is growing?In Episode 5 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 5 of the rev...
Get Seen by Being You Part 4 | Beverly Cornell
Why does visibility feel so much heavier than it should… especially for thoughtful entrepreneurs who care deeply about their work?In Episode 4 of this special season of Marketing Magic & The Messy Middle, Bever...
Your Message Is the Magnet Part 3 | Beverly Cornell
Why do some messages instantly connect while others seem to disappear into the noise?In Episode 3 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 3 of the rev...
Selling Transformation, Not Services Part 2 | Beverly Cornell
In Episode 2 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 2 of the revised edition of Marketing for Entrepreneurs and explores why marketing begin...
Finding Your Spark in the Messy Middle Part 1 | Beverly Cornell
Why does marketing feel so much heavier than it should… especially for thoughtful, capable entrepreneurs who deeply care about their work?In Episode 1 of this special season of Marketing Magic & The Messy Middle, Beverl...